TO ESTABLISH A NEW CLOTHING CULTURE, TO CREATE AND PRODUCE GARMENTS FOR CONNOISSEURS. TO DRESS MEN AND WOMEN WITH PERSONALITY AND CULTURE.
WE WANT TO OFFER AN ALTERNATIVE TO THE APPAREL ESTABLISHMENT, A WORLD APART FROM FAST FASHION AND CONSUMERISM, TO OFFER CLOTHES THAT ARE BEAUTIFUL, MODERN, DURABLE AND COMFORTABLE, CLOTHES THAT STAND THE TEST OF TIME.
A DYNAMIC AND INNOVATIVE COMPANY, CAPABLE OF MIXING MODERNITY, STYLE AND COMFORT BY OFFERING THE VERY BEST THAT INDUSTRIAL EXPERTISE CAN PRODUCE. WITH THIS IN MIND, WE STRIVE TO BECOME AN UNDISPUTED ICON IN THE CLOTHING WORLD.
ENTHUSIASM AND RESPONSIBILITY.
COURAGE, PASSION AND DETERMINATION IN PURSUIT OF OUR GOALS.
AWARENESS OF OUR RESPONSIBILITY TO SOCIETY AND THE ENVIRONMENT.
THE WILL TO IMPROVE OUR OWN FUTURE AND THAT OF GENERATIONS TO COME.
RESPECT FOR INDIVIDUALS AND SUPPORT OF THE PERSONAL AND PROFESSIONAL GROWTH OF BOTH INDIVIDUALS AND THE GROUP.
DO WHAT YOU KNOW HOW TO DO, AND KEEP DOING IT BETTER.
THE CONSTANT QUEST FOR EXCELLENCE - THIS IS THE PRINCIPLE BEHIND OUR COMMITMENT TO ALLOWING EACH BRAND ITS OWN INDIVIDUAL SPECIALISATION, TO ENSURE UNIQUENESS, EXPERTISE AND INNOVATION.
Our most important asset is people.
We strive to protect the serenity of everyone through a positive and courteous, productive and stimulating environment that can offer personal and professional growth and can improve the individual’s psycho-physical well-being.
We work to ensure a bright future for next generations.
Out of respect for the planet’s future and as our own contribution to its preservation, we strive to reduce our environmental impact through sustainable policies and behaviours.
Loyalty and fairness are at the heart of every relationship.
We strive to ensure utmost transparency in providing information to our customers and to act with the utmost restraint towards suppliers and competitors.