Editorial

The Art Of Laid-back

The Art Of Laid-back

Balancing smart and casual for adding a touch of coolness to your everyday wear

O

ddly enough, nailing a cool smart caj, laid-back, everyday outfit is usually much trickier than dressing up for a cocktail party. Whereas the world of white tie and formal wear has its solid, definite rules, with smart casual things get a little bit blurrier and you may sometimes get the impression of walking on thin ice.
So unless you are a natural or you have a very good stylist, achieving that unaffectedly smart and relaxed king-of-cool look might not be the easiest thing on Earth.
On the other hand, smart casual is all about balance and combinations: there is no such thing as a smart casual garment, but there certainly are smart casual combinations. Luckily, looking up to authentic style icons can help a lot. The way Mr. Steve McQueen used to match his clothes and accessories, for instance, is a great lesson in laid-back style: think the sleek turtleneck & blazer combo or the shirt-jumper-blazer-chinos mix.
Whatever the inspiration, pick your outfit’s main elements with the bigger picture in mind, building the harmony of your style on a good balance between smart and casual, sophisticated and comfortable.

Incotex Slacks: the Urban Chic Element
Building an outfit upon your trousers is one of the secrets behind smart casual style, but of course you need to pick a pair with enough character to become the centerpiece of your outfit. The Slacks label is one of the best options in the Incotex range for an outstanding laid-back style. It provides quite a few workwear-inspired pieces that sum up the Venetian brand’s industrial heritage, featuring treatments and particulars that reveal an incredible mastery and know-how, including special finishings, small ornaments, exclusive linings and unique colourings.
These accurately designed urban style pants have quite a lot of unique features to reveal at a closer look: their somewhat understated sophistication lies mostly in the details.

Disclosure pursuant to Art. 13, Legislative Decree 196/03: Personal data acquired will be processed in paper and electronic format for sending promotional communications and business newsletters. The nature of the transfer of its data is: optional, where a denial will prevent the provision of the service in question. Such data will be processed by internal staff, released only to authorised personnel, and will not be disseminated. With respect to the data provided, you may exercise the rights provided for in Article 7, by sending a special written request to the support@slowear.com e-mail address for the kind attention of the Data Processing Officer. The data controller is Slowear SpA, being located at 15/17 Via Fornace, Mira (Venice).